Exhibitor Information & Resources
This page is the go-to resource for exhibiting companies at the Manufacturing & Automation eXchange (MAX), taking place March 25–26, 2026 at the Music City Center in Nashville. From shipping and move-in logistics to promotional opportunities and on-site services, everything you need to plan and execute a successful exhibit is organized here.
Quick Links
Exhibit Hall Hours
Included in the Cost of Exhibit Space
All booths include:
- Material Handling
- All direct to dock shipment drayage fees included in space fee **HUGE SAVINGS**
- Registration
- 3 complimentary ‘Expo Only’ registrations per 100 net square feet (nsf) of paid exhibit space for exhibitor staff (e.g: 10×10 = 3; 10×20 = 6; 20×20 = 12)
- Custom registration code to provide customers with FREE ‘Expo Only’ registrations
- Access to Keynote Presentation & Networking Events
- Publicity & Marketing Exposure
- Company name and logo included on the online exhibitor list and floor plan page
- Company profile in show program & mobile app
- Use of event logos & marketing collateral
- Opportunity to email attendees pre- or post-show
- Company press releases posted on event website
- Access to registered press list & distribution of on-site press kits
Note: Exhibit spaces do not include carpet, furnishings, or electricity unless noted in booth package. Exhibitors are responsible for ordering their own furnishings, utilities, and labor.
Booth Packages
10×10 Booth Package Includes:
- 8’ high back and 3’ high side drape
- Company ID sign
- One (1) ¼ page ad in eMagazine (select from Jan, Feb or March 2026; select from Brand of choice)
- One (1) 6ft.L x 24” W x 30” H skirted table (black, blue, gray, red, white)
- Two (2) side chairs
- One 10×10’ standard carpet (gray, tuxedo, black, midnight blue, red)
- One (1) 120v standard electrical drop
10×20 Booth Package Includes:
- 8’ high back and 3’ high side drape
- Company ID sign
- One (1) ¼ page ad in eMagazine (select from Jan, Feb or March 2026; select from Brand of choice)
- One (1) 6ft.L x 24” W x 30” H skirted table (black, blue, gray, red, white)
- Two (2) side chairs
- One 10×20’ standard carpet (gray, tuxedo, black, midnight blue, red)
- One (1) 120v standard electrical drop
10×30 Booth Package Includes:
- 8’ high back and 3’ high side drape
- Company ID sign
- One (1) ½ page ad in eMagazine (select from Jan, Feb or March 2026; select from Brand of choice)
- One (1) 6ft.L x 24” W x 30” H skirted table (black, blue, gray, red, white)
- Two (2) side chairs
- One 10×30’ standard carpet (gray, tuxedo, black, midnight blue, red)
- One (1) 120v standard electrical drop
20×20 Booth Package Includes:
- One (1) feather flag with company logo on Main Street or MAX Drive
- One (1) complimentary 15-minute speaking slot in exhibit floor ‘HUB’
- One (1) complimentary MAX eXperience pass to extend to a customer (includes conference educational sessions, workshops, lunch)
- One (1) ½ page ad in eMagazine (select from Jan, Feb or March 2026; select from Brand of choice)
- Web ad rotating on brand (select from Brand of choice) website ROS with 500 impressions
20×30 Booth Package Includes:
- $1000 credit towards sponsorship item of choice
- Two (2) complimentary 15-minute speaking slot in exhibit floor ‘HUB’
- Two (2) complimentary MAX eXperience pass to extend to customers (includes conference educational sessions, workshops, lunch)
- One (1) Full page ad in eMagazine (select from Jan, Feb or March 2026; select from Brand of choice)
- Web ad rotating on brand (select from Brand of choice) website ROS with 1,000 impressions
20×40 (and larger) Booth Package Includes:
- $1500 credit towards sponsorship item of choice
- Three (3) complimentary 15-minute speaking slot in exhibit floor ‘HUB’
- Three (3) complimentary MAX eXperience pass to extend to customers (includes conference educational sessions, workshops, lunch)
- One (1) podcast video interview during event
- Invitation for two (2) staff members for exclusive exhibitor only luncheon on Thursday, March 26
- One (1) Full page ad in eMagazine (select from Jan, Feb or March 2026; select from Brand of choice)
- Web ad rotating on brand (select from Brand of choice) website ROS with 1,500 impressions
- MAX logo upgrade (show program & mobile app)
Show Dates & Hours
Tuesday, March 24 – Thursday, March 26, 2026
- Tuesday, March 24, 2026
- 9:30 AM – 4:00 PM Pre-Event Workshops*
- 12:00 PM – 4:00 PM Plant Tour*
- 4:00 PM – 5:30 PM Welcome Reception
- Wednesday, March 25, 2026
- 9:00 AM – 10:00 AM Keynote Presentation
- 10:00 AM – 5:00 PM Exhibit Hall Open
- 10:15 AM – 4:00 PM HUB Talks
- 10:30 AM – 3:20 PM MAX eXperience Sessions*
- 3:30 PM – 5:00 PM Networking Reception (on show floor)
- Thursday, March 26, 2026
- 9:00 AM – 2:00 PM Exhibit Hall Open
- 9:00 AM – 10:00 AM Breakfast Mingle (on show floor)
- 9:30 AM – 1:50 PM MAX eXperience Sessions*
- 9:30 AM – 1:45 PM HUB Talks
*Additional fee applies to MAX eXperience sessions, Pre-Event Workshops and Plant Tours
Move-In/Out Schedule
MOVE-IN DEADLINE: March 24, 2026 @ 5:00 PM
MOVE-OUT DEADLINE: March 27, 2026 @ 3:00 PM
Exhibitor Move-In Hours
- Saturday, March 21, 2026, 12:00 PM – 5:00 PM
- Sunday, March 22, 2026, 8:00 AM – 5:00 PM
- Monday, March 23, 2026, 8:00 AM – 5:00 PM
- Tuesday, March 24, 2026, 8:00 AM – 5:00 PM
All exhibits must be fully set up and show ready by 5:00 PM on March 24, 2026 – no exceptions.
Exhibitor Move-Out Hours
- Thursday, March 26, 2026, 2:00 PM – 8:00 PM
- The return of all empty crates and cartons will take approximately 3 hours. Please plan accordingly and do not book early flights as move-out takes time.
- Friday, March 27, 2026, 8:00 AM – 3:00 PM
- Your freight driver should check-in no later than 11:00 AM on Friday to ensure materials are removed by deadline.
Booth Regulations, Signage Guidelines & Height Restrictions
MAX follows the International Association of Exhibitions and Events (IAEE) Guidelines for exhibition displays. Contact show management for any specific questions regarding your booth.
Height Restrictions / Hanging Banners:
Island and Peninsula booths 20’x20’ or larger may hang banners or signage above their booths to a maximum height of 23’ and may not exceed the width of the contracted booth space. All hanging signs, hanging graphics, and hanging banners must be pre-approved by Show Management.
For further information on height restrictions or hanging signs please reference the Exhibitor Service Kit or contact:
Katie Abbott, Senior Event Manager
abbottk@bnpmedia.com | 847-815-3946
Exhibitor Service Manual
FREEMAN DISCOUNT DEADLINE = February 28, 2026
MCC DISCOUNT DEADLINE = March 6, 2026
The online Exhibitor Service Kit, hosted by FreemanOnline, provides all the essential information and tools you need to prepare for MAX, build your exhibit, order booth services and plan your team’s move-in/out.
Freeman services: Exhibitors will work directly with Freeman for: booth furnishings & carpet, rental exhibits, booth cleaning, display labor, material handling, and shipping.
The Exhibitor Service Kit will be available by November 2025.
Freeman Login: You must be logged in to your FreemanOnline account to access some portions of the site. If your company has not ordered through Freeman before, you’ll need to create an account.
Music City Center (MCC) services: Exhibitors will work directly with the venue for: rigging, electrical, compressed air, plumbing, technology, catering and floral.
MCC Login: Find the MAX event listing and click “Go to Store”. If you have not previously placed an order through the Music City Center, you’ll need to create a login.
Lead Retrieval
EARLY BIRD PRICING DEADLINE: January 24, 2026
STANDARD PRICING DEADLINE: March 23, 2026
ONSITE PRICING: March 24, 2026
Lead retrieval is an essential tool for capturing potential customer data, qualifying leads, and streamlining lead management at MAX.
Lead retrieval isn’t just about collecting information – it’s about turning booth traffic into business. The right system helps exhibitors be more professional, responsive, and data driven.
Why Use Fetch Leads On-site?
- Capture leads quickly & accurately: scan badges to quickly gather attendee information, eliminating business cards and manual entry errors.
- On-the-spot qualification: tag leads with scores, product interests, and notes for improved follow-up. Customize qualifier questions to gather valuable data for your team.
- Speedy follow-up: timely follow-up boosts conversion rates with leads. Use the Fetch Leads app to quickly send your company’s materials (PDFs and links) to prospective leads via email.
- Save time and boost productivity: quick scans lead to more meaningful conversations and reduced paperwork.
- ROI tracking: track booth performance by measuring leads collected via the Fetch portal.
- Secure and compliant data: attendee data is managed securely and in compliance with regulations. QR codes are encrypted for safety, and only Fetch Leads can scan and provide attendee lead data.
Lead retrieval ordering will open in November 2025. Order link will be posted here once available.
Questions? Please contact Fetch directly at 800-443-9343 or email fetch@executivevents.com
Shipping Information
ADVANCE WAREHOUSE: February 19 – March 16, 2026
DIRECT SHIPPING: March 21-24, 2026
Detailed shipping instructions will be included in the Exhibitor Service Manual.
Don’t forget – Drayage / Material Handling (moving items between your truck at the dock and your booth) is included in your exhibit space fee, provided your truck arrives by your assigned move-in date and time (not advance warehouse). This should be a significant cost savings to your company!
For shipping questions or to confirm delivery of your warehouse shipment, please call Freeman Transportation® at 800-995-3579 or email exhibit.transportation@freeman.com.
Plan to hand carry your items?
Exhibitors can bring anything in/out on their own provided it can be carried/rolled without assistance and done from a designated parking space. Vehicles are prohibited from stopping traffic or unloading in front of the convention center.
Liability Insurance
INSURANCE DEADLINE: February 6, 2026
It is a necessary and standard requirement for all exhibiting companies to carry general liability coverage from an insurance company in good standing. Having insurance will protect your company, employees, and volunteers, should a claim arise against you for something that occurred at your booth.
Proof of Insurance is Mandatory
Your certificate of liability insurance MUST include the following:
- Minimum policy limits of $1,000,000 per occurrence.
- Insurance coverage must be in force during event dates: March 21-26, 2026
- Certificate Holder: BNP Media (550 W Merrill St., Suite 200, Birmingham, MI 48009, 248-362-3700)
- Named as additional insured: BNP Media and Music City Center.
How to submit your COI form
Insurance forms are accepted by email only. Email your certificate of liability insurance to Carly Reimer at reimerc@bnpmedia.com and be sure to include the exhibiting company name in your message.
Don’t have coverage?
You can easily purchase insurance through Rainprotection, an authorized insurance provider for the Show.
There are no applications to fill out – simply purchase online for $99. The form is pre-filled with all required show information, and your certificate of insurance is instantly emailed to you, with a copy sent automatically to Show Management.
Intent to Use an Exhibitor Appointed Contractor (EAC)
Exhibitors must complete this EAC form and submit it along with a certificate of liability insurance.
Exhibitor Registration
Each exhibitor receives three (3) complimentary Expo-Only registrations per 100 nsf of paid exhibit space. Exhibitors will be provided with a customized registration code via email to register their staff online. If additional badges are needed above and beyond the complimentary allotment, they can be purchased at a discounted rate.
For questions or assistance, please contact:
Marissa Higgins
Registration Manager
844-644-7449
nash3@executivevents.com
Customer VIP Discount
As an exhibitor, you will receive two custom discount codes that allow your customers to access FREE Expo admission or a discount on the MAX eXperience Package. When registrants enter the code during registration, their fee will automatically be waived or discounted.
Promoting your VIP code is a win-win strategy. It increases booth traffic, enhances brand visibility, offers exclusive value to your customers, and provides the chance to win exhibit space, helping reduce your costs for future events.
How to Promote Your VIP Code:
- Social Media: Post your custom codes on your social media platforms (LinkedIn, X, Facebook, Instagram, etc.) to reach your audience and create buzz around your booth.
- Email Signature: Add the event logo and code to your email signature—free promotion with every email you send!
- Company Website & Calendar: Feature the VIP code prominently on your company website and/or calendar of events to make it easy for your customers to register.
- Email Campaigns: Send out newsletters or event-specific email blasts to your customers with the your discount code and a call-to-action to register for free.
Company Listing
LISTING DEADLINE: January 30, 2026
Exhibitors receive a company listing on the interactive floor plan for pre-event exposure, as well as in the show program and event mobile app. A standard listing includes: company name, booth #, address, phone number, website and up to 5 product categories.
Exhibitors will receive an email by December 2025 with a link to update their listing and product categories. The information uploaded to the floor plan will be used to create the company listing in the event mobile app.
For questions or assistance with uploading your company listing, please contact:
Carly Reimer
Events Specialist
248-490-5763
reimerc@bnpmedia.com
To enhance your visibility, consider adding a logo upgrade to your listing in the Show Program and Mobile App.
Event Logo
Download event logo to promote your participation in MAX across your company’s marketing channels, website, social media, email signature, and more.
If you’d like to customize the web ad with your booth number, please contact:
Carly Reimer
Events Specialist
248-490-5763
reimerc@bnpmedia.com
Pre or Post Show Email
PRE-SHOW EMAIL REQUEST DEADLINE: March 4, 2026
POST-SHOW EMAIL REQUEST DEADLINE: June 4, 2026
As an exhibitor, you have the opportunity to send one email directly to event attendees who have opted-in to receive third-party communications. You can choose to send either a pre-show or post-show email.
- Pre-show emails can be scheduled for deployment between January 23 – March 24, 2026.
- Post-Show emails can be scheduled for deployment between March 26 – June 24, 2026.
To schedule your email, you must submit the request form with your materials (HTML). Date availability is determined on a first come first served basis.
For more details and to get started, click the link below.
Important: MAX does not sell or rent attendee lists. Be cautious of third-party companies offering these services. Learn more.
Press & Media Exposure
Exhibiting at the Manufacturing & Automation eXchange (MAX) provides an excellent opportunity to gain media coverage and increase your visibility within the industry. BNP Media has partnered with Riemer Communications to offer cost-effective ways for exhibitors to communicate their messages to the media, including editors, reporters, and bloggers who have registered for the event.
MAX offers exhibitors the following ways to get their name out to the media:
- Post Your Press Releases on the Event Website
MAX will post your company press release to the Industry News Submission section at no charge. This section of our website is where we are directing all of the press & media to check out the latest news from the Show and MAX exhibitors. We invite you to submit your press releases concerning new product announcements, important company news or any features regarding your show participation. - Share Your News with the Invited & Registered Press
Editors and reporters from industry trade publications and general business media including ASSEMBLY, QUALITY Magazine, Adhesives & Sealants Industry, ISHN, Packaging Strategies and other media outlets register to attend and cover the event. The list of pre-registered media will be made available in late February. Email Amy for the list, send your news, and invite them to visit your booth. - Drop off Press Kits in On-site Press Office
We encourage exhibitors to bring company information to the Press Room for media access. Up to 25 press kits may be dropped off in the Press Room on-site. We suggest you have copies on hand in your booth as well in case a reporter stops by. The press room will be open to working members of the editorial press. Have an interview scheduled? You are welcome to use the press room for those meetings.
Press Contact:
Amy Riemer
Media Relations Manager
Phone 978-475-4441 | Cell: 978-502-4895
amy@reimercommunications.com
Sponsorship & Marketing Opportunities
Maximize your brand exposure at the Manufacturing & Automation eXchange (MAX), by becoming a sponsor or exploring our wide range of marketing opportunities. These options are designed to help your company stand out and connect with a targeted audience of manufacturing professionals.
Contact Information
The MAX event management team is ready to assist you.
Hotel & Travel
HOTEL DISCOUNT CUTOFF: March 2, 2026
Hotel Block: Book within the MAX hotel block through our official hotel partner, Executiveevents, to enjoy significant discounts on room rates at hotels within walking distance of the convention center, making your trip to Nashville both convenient and affordable. Discounted room rates are available until March 2, 2025 or until the room block sells out—whichever comes first.
The MAX hotel block will open November 2025.
*Important: To avoid scams and make sure your reservation is part of our official block, please only book through the official hotel link on the Travel page or by clicking the button above. Executivevents is the only authorized hotel provider for MAX.
Parking: The Music City Center is home to the largest covered parking garage in downtown Nashville with daily rates starting at $15 and 24-hour roving security. The garage is located at 701 Demonbreun Street. Primary access (P3) is at the intersection of 7th Avenue and Demonbreun Street with auxiliary access (P1 & P2) along 6th Avenue.