Need Approval to Attend MAX?
Let us help you get to MAX—it’s where leaders in manufacturing and automation connect, learn, and grow.
Show your manager you’re serious about growth, innovation, and results. Smart professionals make smart investments—and attending the Manufacturing & Automation eXchange (MAX) is one of them.
Participating in MAX will result in greater alignment on technology trends, stronger business connections, and sharper strategies that will move your company forward. MAX delivers the tools, insights, and relationships you need to elevate performance and drive transformation.
Get Buy-In with a Purpose-Driven Pitch
Use this strategy to build your case for attending:
Match MAX to Mission
Identify the exhibiting companies, networking opportunities, and education sessions that best align with your organization’s priorities – from cost reduction and throughput gains to automation upgrades, workforce retention, and operational resilience – to focus your time where it will deliver the greatest impact.
Define the ROI
Clarify how your time at MAX will create tangible results for your company. Translate event participation into measurable value – from vendor insights and implementation strategies to new technologies that improve efficiency, cut costs, or drive innovation across operations.
Name Your Goals
Show your manager exactly what you intend to accomplish – and how MAX supports that mission. Whether you are pursuing smarter automation, seeking to diversify your supplier network, or gathering proven ideas from real-world manufacturing success stories, define what success looks like before you arrive.
Bring It Home
Demonstrate how you will apply what you learned once you return to work. Plan to share takeaways with your team through a post-event debrief, presentation, or new initiative that translates insights into lasting improvements across departments.
Discover the Value
By attending MAX, you’ll return with the insight, connections, and tools to create measurable impact. Expect to gain:
- Actionable strategies to strengthen quality, productivity, and flexibility
- Firsthand exposure to automation and manufacturing innovations
- Fresh ideas from peers and leaders solving similar challenges
- New supplier and solution contacts ready to support your goals
You’ll come back to your team not just inspired but equipped — ready to apply what you learned and drive meaningful change.
Build Your Case
Need leadership approval to attend? We’ve made it simple.
- Customize our Sample Approval Letter with your details
- Outline key challenges you want to solve and exhibitors you’ll meet
- Include travel, lodging, and meal estimates for transparency
- Highlight how you’ll share your learnings and implement takeaways
Tip: Add your company letterhead or the MAX logo for a professional finish.
Experience MAX
MAX is designed for immersion, not observation. The event blends hands-on learning, live technology demonstrations, and curated networking to spark collaboration across every corner of manufacturing.
Explore the show floor to see automation, robotics, and materials handling solutions in action. Join sessions led by thought leaders sharing real-world applications, practical strategies, and future-focused insights. Network intentionally through structured meetups and informal connections that open doors to new partnerships, suppliers, and ideas.
Every moment at MAX is engineered to move you from theory to action.
Bring It Back
Turn your MAX experience into measurable results. After the event, debrief with your manager or team to translate new ideas into action. Summarize key takeaways, vendor insights, and connections, then outline how each can support ongoing projects or efficiency goals.
Consider hosting a short internal session or report-out to share what you learned. Use it to spark discussion, test new tools, and reinforce a culture of innovation within your department.
Show that attending MAX wasn’t just time well spent — it was an investment that continues to pay off.
Sample Letter for Manager Approval
[Manager’s Name],
I would like approval to attend the Manufacturing & Automation eXchange (MAX), March 25–26, 2026, at the Music City Center, Nashville, Tennessee.
MAX unites six respected industry brands – ASSEMBLY, Quality Magazine, Adhesives & Sealants Industry, ISHN, Paint & Coatings Industry, and Packaging Strategies – into one collaborative forum. The program emphasizes smart-factory integration, workforce efficiency, and real-time problem-solving through live demonstrations, expert-led sessions, and structured peer networking.
What I plan to accomplish:
- Schedule meetings with exhibitors that address our current automation and quality goals (such as robotic assembly, in-line inspection, data analytics).
- Attend learning sessions and other discussions focused on working more efficiently and improving first-pass yield.
- Benchmark our processes against case studies presented in the MAX eXperience workshops.
Estimated investment
Travel/Airfare: $________
Hotel: $________ (MAX room block opens Fall 2025 with discounted rates)
Meals: $________
Registration:
- Expo-Only Pass (Buyer/User) – FREE if registered by February 14, 2026 OR
- MAX eXperience Pass – $150 Super Early Bird rate (adds workshops and VIP access)
Total: $________
Within one week of returning, I will deliver a concise report and slide deck outlining:
- Three actionable improvements for our production line.
- Vendor contacts plus cost-benefit notes for each potential solution.
- Key performance metrics shared during sessions and how they relate to our goals.
Thank you for considering this request.
Best regards,
[Your Name]